The science of conversational analysis has made substantial progress in recent years due to:

• The vast growth of available data from the web (including the meteoric growth of social media in recent years)
• Advancements in machine learning applied to language
• Huge support by DARPA and other governmental agencies

The founders of Solariat have been at the leading edge of these developments and found a way to make these breakthroughs usable by brands.

All of us express our intentions using a variety of recognizable patterns. When we are having conversations we use our ability to pick up on intention to make a response that ‘fits’. Our secret sauce is our ability to:

• Recognize intention
• Understand the object of that intention (What the intention is about)
• Use that to match to an appropriate response

We have done this in a variety of settings from forums to blogs and microblogs to social networks.